PROFESSIONAL POSITIONING PACKAGE
Rebuild your professional profile around the level of work you actually deliver.
Your CV and LinkedIn are rebuilt together, supported by a full professional diagnosis, positioning strategy and clear priority action plan.
Personally reviewed by Josh Francis. Delivered within 5 to 7 working days.
Professional Positioning Package
£549
Complete package delivered within 5 to 7 working days.
Full Professional Profile Audit
Complete CV restructure and rewrite
LinkedIn headline and About rewrite
Seniority and technical positioning
Positioning strategy
Executive summary and priority action plan
Purchased the £299 Professional Profile Audit? Upgrade within 14 days and the full £299 is credited.
WHO THIS IS FOR
Your career has developed. Your professional identity may still reflect an earlier version of it.
This package is for environmental professionals seeking progression, a career pivot or stronger positioning within an agreed target market.
It is most useful when the issue is not only the wording of the CV or LinkedIn profile, but the way specialism, seniority, delivery evidence and direction are being presented together.
Seniority is understated
Ownership, judgement and delivery responsibility are described below the level the evidence supports.
The profile lacks one clear identity
Broad experience is present, but the market cannot quickly understand the specialism or direction.
The documents need implementation
The CV and LinkedIn require a full rebuild, not a diagnostic report alone.
WHAT YOU RECEIVE
Full diagnosis and implementation in one professional package.
The Professional Positioning Package includes the complete Profile Audit, then implements the findings across the CV, LinkedIn profile and positioning strategy.
The work is built around one agreed professional direction so the evidence, seniority and market positioning reinforce each other.
1. Full Professional Profile Audit
A detailed written assessment of the original CV, LinkedIn profile, technical identity, seniority and commercial readability.
2. Complete CV rebuild
Full restructure and rewrite around the agreed professional direction, including clear ownership, delivery evidence and level.
3. LinkedIn rebuild
Headline, About section and experience positioning rewritten to align with the rebuilt CV.
4. Positioning strategy
A clear professional direction based on the existing evidence, target market and intended move.
5. Executive summary
A concise summary of the final professional identity, positioning logic and strongest evidence.
6. Priority action plan
A sequenced list of the actions that should follow delivery.
£549 · Delivered within 5 to 7 working days
WHAT CHANGES
The profile starts communicating the level, direction and value already present in the career.
Seniority becomes visible
The language reflects ownership, judgement and delivery rather than proximity to the work.
The specialism becomes clearer
The profile establishes one credible professional identity instead of presenting unrelated experience as a list.
CV and LinkedIn align
Both documents present the same route, evidence hierarchy and level.
What the Positioning Package covers
Included
Full Professional Profile Audit
Full CV restructure and rewrite
LinkedIn headline and About rewrite
Experience and seniority positioning
ATS-compatible structure and formatting
Positioning strategy
Executive summary
Priority action plan
One round of light edits
Not included
Unlimited revisions
Multiple target routes
Job-specific tailoring
Recruitment representation
Guaranteed outcomes
Ongoing career coaching
This is the complete professional diagnosis and implementation service.
HOW IT WORKS
One diagnosis. One professional direction. One completed rebuild.
Step 1
Send your current profile and target direction
Complete the post-payment questions and provide your CV, LinkedIn profile and relevant professional context.
Step 2
The positioning is established
Josh assesses technical identity, seniority, delivery evidence and target-market fit before rebuilding either document.
Step 3
Receive the completed package
You receive the rebuilt CV, LinkedIn rewrite content, written audit, positioning strategy and priority action plan within 5 to 7 working days.
The work changed how the career was understood.
A RECENT CLIENT EXAMPLE
“Trying to position my UK environmental experience for the Australian market felt genuinely daunting, and I wasn’t sure how best to present my background to employers on the other side of the world.
The work you’ve done through Shearwater has given me a huge amount of clarity and completely changed how I present myself professionally. The CV, LinkedIn profile, strategy and action plan gave me a clear direction for my job search.”
The original profile did not establish contaminated land and water quality clearly enough, major incident evidence was missing and the level of responsibility was reading below the client’s actual experience.
The work rebuilt the CV and LinkedIn, clarified the technical identity and created a practical direction for the Australian target market.
The experience stayed the same. The professional profile finally reflected it.
Choose the Package when you need implementation, not diagnosis alone.
Profile Audit
Best when you want a detailed written diagnosis of the CV, LinkedIn profile, seniority and positioning gaps.
Positioning Package
Best when you want the diagnosis implemented across CV, LinkedIn and professional strategy.
The additional investment covers the full rebuild and strategy layer, not a longer report.
Questions before booking
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Yes. The complete written Audit is included, then its findings are implemented across the CV, LinkedIn profile and positioning strategy.
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The Profile Audit provides diagnosis only. The Positioning Package includes the diagnosis and completes the rebuild.
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Yes. The work is built around one agreed professional direction so the positioning remains coherent.
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You will receive the rebuilt CV in Google Docs format, LinkedIn rewrite content, the written Audit, positioning strategy, executive summary and priority action plan.
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No. The package improves the clarity, coherence and positioning of the professional profile. Employer decisions still depend on fit, competition and the wider selection process.
Make the professional profile match the career behind it.
Receive the complete diagnosis, CV rebuild, LinkedIn rebuild and positioning strategy for one clear professional direction.
£549 · Delivered within 5 to 7 working days
Need diagnosis first? View the Professional Profile Audit